Max'sMaxims
Ideas for builders.
Lessons for operators.
Current Issue
Your Most Efficient Audience Might Be Too Small.
No.07The Library
Speed Is a Form of Intelligence.
No.03
Every Great Company Eventually Has to Kill Something That Works.
No.04
Go Deeper, Not Wider.
No.05
The Playbook Is Becoming Free.
No.06A Note
Most of it is written from the far side of the exit.
The advice you read about building has been cleaned up, sequenced, and made to look inevitable. The real work isn't. It's a hundred quiet decisions made with half the information, and almost none of them feel obvious while you're inside them.
This is written from inside, while it's still uncertain. No retro-fitted genius. Just the part nobody screenshots.
Maximilian FeltonMax's Maxims
Max's Maxims
Ideas for builders.
Lessons for operators.
Your Most Efficient Audience Might Be Too Small.
No.07
The Playbook Is Becoming Free.
No.06
Go Deeper, Not Wider.
No.05Most of it is written from the far side of the exit.
The advice you read about building has been cleaned up, sequenced, and made to look inevitable. The real work isn't. It's a hundred quiet decisions made with half the information, and almost none of them feel obvious while you're inside them.
This is written from inside, while it's still uncertain. No retro-fitted genius. Just the part nobody screenshots.
